Compare the strategies of Starbucks and McDonalds. How does making Wi-Fi available in their stores..

 

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Compare the strategies of Starbucks and McDonalds.
How does making Wi-Fi available in their stores affect each strategy?

 

Discuss possible security problems for Starbucks
customers as they use a public Wi-Fi hotspot. Hint: We discuss Wireless
Security in Section 7.5.

 

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