We work with different clients in different ways, some have
to approve every comment and interaction, whereas others have agreed a ‘tone of
voice’ with us so we can respond immediately and use our own discretion.
I also check my phone for calls. Then I go for a run, which
I do every day, a run on Hampstead Heath, and then I check my phone and the
apps again after this. I don’t know what I’d do without Hampstead Heath, it’s
my escape. Once I’m in the office we have Monday morning catch up meetings. I
have colleagues based in different offices so I usually FaceTime colleagues. We
refer regularly to our planner because it details what has been approved by the
client and it means we know exactly what’s coming up, and what to look out for.
For example it was national curry week last week. We know about it well in
advance and therefore work hard to get coverage for our food clients through
strategically planned approaches.